Student Research

  1. What is McDonald's Mission Statement?
  1. Where can I find your Annual Report?
  1. How many restaurants does McDonald's have and in how many countries?
  1. Do you offer scholarships for students?
  1. Who is the founder of McDonald's and where did the first restaurant open?
  1. Do you have a McDonald's museum?
  1. I have a question about your company which I cannot find on your website. Where can I get an answer to my question?

 

  1. What is McDonald's Mission Statement?

McDonald's brand mission is to "be our customers' favorite place and way to eat." Our worldwide operations have been aligned around a global strategy called the Plan to Win centering on the five basics of an exceptional customer experience – People, Products, Place, Price and Promotion. We are committed to improving our operations and enhancing our customers' experience.

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  1. Where can I find your Annual Report?

For comprehensive financial information, please click on our Investors page.

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  1. How many restaurants does McDonald's have and in how many countries?

Our Annual Reports cite the most recent figures for McDonald’s restaurants worldwide. Please click here.

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  1. Do you offer scholarships for students?

Local Chapters of Ronald McDonald House Charities (RMHC), with support from RMHC Global offer scholarships to students from communities who face limited access to educational and career opportunities. These scholarships are part of RMHC's ongoing commitment to education. For more information, please visit the Scholarships page on the RMHC website.

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  1. Who is the founder of McDonald's and where did the first restaurant open?

Ray Kroc opened the Des Plaines McDonald’s restaurant in 1955. For more historical milestones, please click here.

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  1. Do you have a McDonald's museum?

Yes. The McDonald’s #1 Store Museum is located at 400 N. Lee Street, Des Plaines, Illinois. The museum is a re-creation of the first McDonald’s restaurant opened on this site, April 15, 1955, by McDonald’s Corporation founder Ray Kroc. For more information including hours of operation, please see our Museum Information page.

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  1. I have a question about your company which I cannot find on your website. Where can I get an answer to my question?

We have a very robust website that addresses many facets of our business. If you cannot find what you are looking for on the website, we suggest two additional books which might be helpful for your research. The first is Grinding It Out by Ray Kroc and the other is McDonald’s: Behind the Arches by John F. Love. If the website and these two books do not contain the information you are seeking, then it’s probably proprietary.

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